Korean Culture Ambassador promotes Korean Culture and Korea Week on TV

The Korean Cultural Center on the occasion of Korea Week Online 2020 has appointed the well-known TV personality Costantino della Gherardesca as Ambassador of Korean Culture. Costantino spoke about Korean Culture, also naming the event in question during the peak broadcast on Saturday night of Rai1 "Dancing with the Stars" (more than 4 million spectators on 24 October).

The Cultural Ambassador also spoke about Korean Culture during the October 18 episode of "Domenica IN" and "La Vita in Diretta" on October 19 (over 4 million viewers for both broadcasts).

The appointment also aroused the interest of the press with 1 printed edition of Panorama and 22 online articles.

The Cultural Ambassador also posted parts of the television program on his social channels with more than 100,000 views on both Facebook and Instagram. Costantino also promoted Korea Week on his own channels with excellent results.