Honorary Reporters

Aug 28, 2026

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By Honorary Reporter Sthembokuhle Ndlovu from South Africa


The Korean Embassy and the Korean Cultural Centre (KCC) in South Africa between July 1 and Aug. 1 hosted thousands of visitors in Johannesburg at the event "K-Culture Town," which seemed like visiting the heart of Seoul.


광장시장

Visitors walk through the replica streets of Seoul at the event "K-Culture Town" hosted by KCC in South Africa from July 1 to Aug. 1 at Market Kokoro in Johannesburg. (KCC)


At the event on Aug. 1, I felt as if I was walking through the streets of Seoul, which I had seen a few times in popular K-dramas. Packed with K-pop performances, street food, shopping and immersive cultural experiences, the event allowed fellow enthusiasts to explore the bustling streets of Seoul and iconic landmarks such as Gyeongbokgung Palace, Hangang River and "love locks" on N Seoul Tower. 


The vibrant colors of Hanbok (traditional clothing) that people wore against the backdrop of Gyeongbokgung immediately drew attention.


An image of Jaehoon Lee, a K-beauty makeup artist, demonstrating application techniques on a volunteer during a live demonstration at the ‘K-Culture Town’ event hosted by the Korean Cultural Centre in Johannesburg. Photo uploaded on the 2nd of August by the Korean Cultural Centre in South Africa (KCCSA).

Makeup artist Lee Jaehoon on Aug. 1 demonstrates beauty techniques at a live demonstration at the "K-Culture Town" event at Market Kokoro in Johannesburg. (KCC)


Another highlight was a beauty demonstration by Lee Jaehoon, a professional makeup artist and beauty educator. I found his expertise in this field a privilege to witness. 


Standing near the main stage during this masterclass and watching him demonstrate color and blending techniques was insightful, as he made it seem like a beginner could do it.


calligraphy

A booth on Aug. 1 teaches how to write one's name in Hangeul (Korean alphabet) calligraphy at the event "K-Culture Town" at Market Kokoro in Johannesburg. (Sthembokuhle Ndlovu)


Shortly afterward, I visited the Hangeul (Korean alphabet) calligraphy booth, where visitors could learn how to write a name in elegant Hangeul. Other hands-on activities included fan painting in a space lined with educational displays about Korea and youth trying noraebang (karaoke) culture.


I found "K-Culture Town" to offer a well-rounded mix of education, entertainment and the emotional connection of bringing together Korean culture enthusiasts in an experience to last longer than seeing such content online. 


ljyhwa@korea.kr

*This article was written by a Korea.net Honorary Reporter. Our group of Honorary Reporters are from all around the world, and they share with Korea.net their love and passion for all things Korean.

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