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Jul 16, 2020

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By Honorary Reporter Thariq Hafidz Nabil Al Farouqi from Indonesia

Photos= Korean Cultural Center Indonesia



Amid the COVID-19 pandemic, the Korean Cultural Center (KCC) in Jakarta, Indonesia, held online events to provide useful information and interesting content to Indonesian audiences, specifically Hallyu fans.

As K-beauty is a global phenomenon, the KCC held events on Korean makeup to those with darker skin and wearing hijabs to cater to Indonesian women. On July 6, the event "Let's Learn Korean Makeup for Sawo Matang (Brown) Skinned People" was held with famous Indonesian makeup artist Varissa Adina Sjahril, who demonstrated how darker-skinned women can get a Korean look. Other tips were on using powder without getting too matte, making aegyo sal (puffy and smiling) eyes look natural and applying lipstick to get great-looking lips.




The next event was "Korean Makeup Tips for Women in Hijabs in the New Normal Era" on July 10. The host was another famous Indonesian makeup artist, Rachela Yu. Her tips focused on maintaining makeup longer while wearing a hijab and a mask and having strong but natural eye makeup. All the tips were mainly inspired by Pony, an internationally known makeup artist from Korea. Both events were aired live on Instagram and the KCC's YouTube channel.


People might say that Korean theater is not nearly as popular as Korean beauty and cosmetics, so the KCC on July 11 promoted K-theater through the video theatrical performance "Mama and the Boarder." The performance was recorded on the stage and then livestreamed on the KCC's website and social media channels on YouTube, Instagram and Facebook. Indonesian subtitles were added for the benefit of the audience.




Additional dialogue and several musical numbers were done in Indonesian, which made the show more lively and relatable to the audience. The performance is available online through July 6 next year.

KCC Director Kim Yong-woon said, "Modern Korean literature is rarely introduced in Indonesia. The KCC is going to take advantage of the pandemic situation as an opportunity to introduce K-theater to the broader public through online services."


"The KCC will continue introducing a variety of contemporary Korean literature to people in Indonesia."



chaey0726@korea.kr


*This article is written by a Korea.net Honorary Reporter. Our group of Honorary Reporters are from all around the world, and they share with Korea.net their love and passion for all things Korean.