Thanks to the increased popularity of Korean food, more and more chefs are using the East Asian cuisine to come up with new and unique recipes.
Recently, JTBC, a cable TV channel, reported about a couple of eye-catching Korean restaurants in the heart of London. The reporter said that these new restaurants are not being visited just as a mere curiosity, but that they are now perceived as places adorned with extraordinary food concepts and that they are worth visiting.
Among the many restaurants with creative concepts is Hurwundeki. The word is from the Jeju Island dialect, meaning "hair." This restaurant is famous for its extraordinary name and extraordinary concept of offering the dual services of food and haircuts. Besides the stylists offering hair salon services are people enjoying Korean cuisine.
Visitors are delighted at the shop's unique concept and services. One visitor wrote a review on Hurwundeki's Facebook page saying that it was a gem of a place where the designers created a "no nonsense style" at a reasonable cost, adding that he will visit later with his family to try the bibimbap.
Jinjuu in Soho, in the heart of London, was described as a place frequented by celebrities. It's run by Judy Joo, a Korean-American chef known from having been on Iron Chef, a TV cooking show. She played a big role in bringing soju, a Korean alcoholic beverage, to the global stage and for helping people indulge in it.
In an interview with JTBC, Joo said that a lot of people have shown an interest in Korean cuisine. Europe remains the last continent for it to conquer.
By Lee Seung-ah
Korea.net Staff Writer
slee27@korea.kr
Recently, JTBC, a cable TV channel, reported about a couple of eye-catching Korean restaurants in the heart of London. The reporter said that these new restaurants are not being visited just as a mere curiosity, but that they are now perceived as places adorned with extraordinary food concepts and that they are worth visiting.
Hurwundeki in London has recently received an increasing amount of attention with its dual services of food and haircuts.
Among the many restaurants with creative concepts is Hurwundeki. The word is from the Jeju Island dialect, meaning "hair." This restaurant is famous for its extraordinary name and extraordinary concept of offering the dual services of food and haircuts. Besides the stylists offering hair salon services are people enjoying Korean cuisine.
Visitors are delighted at the shop's unique concept and services. One visitor wrote a review on Hurwundeki's Facebook page saying that it was a gem of a place where the designers created a "no nonsense style" at a reasonable cost, adding that he will visit later with his family to try the bibimbap.
Jinjuu is renowned for offering charmingly decorated Korean dishes. Pictured at left is a cocktail adorned with hwatu gambling cards, and at right are some fried and grilled items served with soju.
Jinjuu in Soho, in the heart of London, was described as a place frequented by celebrities. It's run by Judy Joo, a Korean-American chef known from having been on Iron Chef, a TV cooking show. She played a big role in bringing soju, a Korean alcoholic beverage, to the global stage and for helping people indulge in it.
In an interview with JTBC, Joo said that a lot of people have shown an interest in Korean cuisine. Europe remains the last continent for it to conquer.
By Lee Seung-ah
Korea.net Staff Writer
slee27@korea.kr
